Announcement PDF RNS Number : 5310O Artisanal Spirits Company PLC (The) 08 October 2021 8 October 2021 The Artisanal Spirits Company plc ("The Artisanal Spirits Company", "ASC", "the Company" or "the Group") Director Share Purchase The Artisanal Spirits Company (AIM: ART), the owner of The Scotch Malt Whisky Society ("SMWS"), the leading curator and provider of premium single cask Scotch malt whisky and other spirits for sale primarily online to a discerning global membership, announces that it was notified on 7 October 2021 that Lesley Jackson, Non-Executive Director of the Company, purchased 28,846 ordinary shares in the Company ("Ordinary Shares") at an average price of 103.91 pence per Ordinary Share. Following this transaction, Lesley Jackson's total beneficial interest in the Company is 64,560 Ordinary Shares representing approximately 0.09% of the Company's issued share capital. The Notification of Dealing Form required in accordance with Article 19.3 of MAR is set out below. Enquiries: The Artisanal Spirits Company plc David Ridley, Managing Director Andrew Dane, Finance Director via Alma PR Singer Capital Markets (Nominated Adviser and Sole Broker) Sandy Fraser Rachel Hayes George Tzimas Asha Chotai Tel: +44 (0) 20 7496 3000 Alma PR (Financial PR) Josh Royston David Ison Harriet Jackson Molly Gretton Tel: +44 (0)20 3405 0205 artisanalspirits@almapr.co.uk About The Artisanal Spirits Company Artisanal Spirits Company (ASC) is based in Edinburgh. It owns The Scotch Malt Whisky Society (SMWS) which was established in 1983 and currently has a growing worldwide membership of over 29,000 paying subscribers. Harnessing the experience of some of the most knowledgeable stewards in the industry, SMWS provides members with inspiring experiences, content and exclusive access to a vast and unique range of outstanding single cask Scotch malt whiskies and other craft spirits, sourced from over 100 distilleries in 20 countries and expertly curated with diligence and care. In 2020 over 85% of Group revenue was generated online, whilst 9% was generated through SMWS's four UK venues. Having initially proven its premium experience model in the UK, SMWS is now able to offer its unrivalled breadth of distinguished flavours to an expanding international market, with 69% of 2020 sales from outside the UK. SMWS has a growing presence in the key global whisky markets of UK, China, USA and Europe. ASC is building a portfolio of premium brands that bring together some of the world's best producers with a growing movement of discerning consumers by curating unrivalled collections of craft spirits. Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them: 1 Details of the person discharging managerial responsibilities / person closely associated a) Name 2 Reason for the notification a) Position/status b) Initial notification Initial Notification /Amendment Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor 3 Lesley Jackson Non-Executive Director a) Name The Artisanal Spirits Company plc b) LEI 213800KX7VF2YZQW1892 4 Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted a) Description of the financial instrument, type of instrument Ordinary shares of 0.25 pence each Identification code GB00BNXM3P96 b) Nature of the transaction Purchase of Ordinary Shares c) Price(s) and volume(s) Price(s) 103.49p Volume(s) 14,482 104.34p 14,364 d) Aggregated information Price 103.91p Volume 28,846 e) Date of the transaction 7 October 2021 f) Place of the transaction London Stock Exchange, AIM Market (XLON) This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com. RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our Privacy Policy. END DSHFVLFBFBLBFBV