Announcement PDF RNS Number : 9372Q Artisanal Spirits Company PLC (The) 20 December 2024 The Artisanal Spirits Company plc ("ASC plc", the "Group" or the "Company") Director Dealings ASC plc (AIM:ART), announces that the Company was notified on 20 December 2024, that on 20 December 2024, Billy McCarter, Chief Financial Officer, Director, purchased 5,263 ordinary shares of 0.25 pence each in the Company ("Ordinary Shares"), at a price of 38.00 pence per share. Following the purchase, Billy McCarter will have a beneficial interest in 21,727 Ordinary Shares representing 0.031 per cent. of the issued share capital of the Company. The Notification of Dealing Forms required in accordance with Article 19.3 of MAR are set out below. Enquiries: The Artisanal Spirits Company plc Andrew Dane, Chief Executive Officer Billy McCarter, Chief Financial Officer via Instinctif PR Panmure Liberum Limited (Nominated Adviser and Broker) Edward Thomas Dru Danford John More Tel: +44 (0) 20 3100 2222 Instinctif Partners (Financial PR) Justine Warren Matthew Smallwood Hannah Scott Tel: +44 (0)20 7457 2020 About The Artisanal Spirits Company ASC's purpose is to captivate a global community of whisky adventurers, creating and selling outstanding, limitededition whiskies and experiences around the world with an ambition to create a high quality, highly profitable and cash generative, premium global business. Based in Edinburgh, ASC owns The Scotch Malt Whisky Society (SMWS), Single Cask Nation (SCN) and J.G. Thomson (JGT). Owning over 18,000 casks primarily comprising Single Malt Scotch Whisky, ASC's stock includes outstanding whisky (and other spirits) from 150 different distilleries across 20 countries which is sold to members both as individual bottles and whole casks. With an established global presence in some 30 countries, SMWS operates a direct-to-consumer model (90% of revenue) primarily through e-commerce, in addition to four member rooms in the UK. SMWS provides members with inspiring experiences, content and exclusive access to a vast and unique range of outstanding, expertly curated Scotch malt and other whiskies. In January 2024, ASC acquired SCN which sources, curates and bottles single-cask whiskies and other spirits selling both online and via traditional retail channels to its following of over 10,000 whisky enthusiasts in the USA. SCN also retails to key international whisky markets around the world. Launched in the UK in late 2021, JGT has a focus on outstanding small batch blended malt whiskies and other spirits, available both through direct-to-consumer online sales and through traditional retail channels. The awardwinning brand has subsequently expanded into international markets. With proven e-commerce reach and a growing family of brands, ASC is building a portfolio of limited-edition and small-batch whisky and other spirits brands for a global movement of discerning consumers - delivering revenue of £23.5 million in FY23, predominantly from outside the UK, with an expanding presence in the other key global whisky markets including USA, China, Europe, Japan, Australia and Taiwan. ASC has a pioneering business model, a substantial and growing addressable market presenting a long-term global opportunity and a strong and resilient business primed to deliver growth. Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them: 1 Details of the person discharging managerial responsibilities / person closely associated a) Name 2. Reason for the Notification a) Position/status Chief Financial Officer, Executive Director b) Initial notification/Amendment Initial notification 3. Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor a) Name The Artisanal Spirits Company plc b) LEI 213800KX7VF2YZQW1892 4. Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted a) Description of the Financial instrument, type of instrument Ordinary Shares of 0.25 pence each Identification code GB00BNXM3P96 b) Nature of the transaction Purchase of Ordinary Shares c) Price(s) and volume(s) Price(s) Volume(s) 38.00 pence 5,263 d) Billy McCarter Aggregated information: · Aggregated volume 5,263 · Price 38.00 pence e) Date of the transaction 20th December 2024 f) Place of the transaction London Stock Exchange, AIM Market (XLON) END This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. 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